The MPAA's Plan To Piss Off Young Moviegoers And Make Them Less Interested In Going To Theaters

from the do-these-guys-never-think-anything-through? dept

Given how important teenagers and those in their 20s are to the movie industry, you’d think one day they’d learn to stop being complete assholes to that demographic. For example, you’d think that they’d realize that young folks today really, really like their smartphones, and one of the main things they do with those smartphones is snap pictures or videos of just about anything and everything and share it with their friends via whichever platform they prefer, be it SnapChat, WhatsApp, Instagram, Vine, Facebook, Twitter or whatever else they might be using. It’s just what they do — and they seem to be doing it more and more often. Yet, the MPAA wants to make sure that if kids do this, theaters should call the police to have them arrested as quickly as possible.

The thing is, the MPAA should know that this is a recipe for disaster. In 2007, Jhannet Sejas went to see Transformers, and filmed 20-seconds to send to her brother to get him excited to go see the movie. The result? Police were called, she was arrested and threatened with jailtime. She was eventually pressured into pleading guilty to avoid jailtime. Samantha Tumpach wasn’t quite so lucky. She, along with her sister and her friends, went out to the movies in 2009 to celebrate her sister’s birthday. Since they were all having fun, she decided to film some of the group while they were watching the movie. Once again, police were called and she was arrested and spent two nights in jail. After widespread public outcry, prosecutors dropped the charges.

Given those high profile cases, combined with the fact that smartphones have become more ubiquitous, and the pastime of taking photos and videos has become ever more popular, you’d think that maybe, just maybe, someone at the MPAA would think to teach theater owners to be a bit more lenient about the kid just taking a photo or filming a couple seconds of a video. But that’s not how the MPAA operates. Its goal in life seems to be to think up ways of how it must have been wronged, and its weird and stupid obsession with movies captured by people filming in the theaters is really quite ridiculous.

The MPAA has now released its latest “best practices” for theaters, and it’s basically exactly what you should do if you want to piss off the demographic of folks who actually go to theaters. You can see the whole thing here if you want to see exactly what not to do.

And the MPAA is Obnoxious

The MPAA recommends theaters institute a “zero tolerance” policy, which appears to mean calling in the police if anyone so much as raises a smartphone. Here are a few snippets:

The MPAA recommends that theaters adopt a Zero Tolerance policy that prohibits the video or audio recording and the taking of photographs of any portion of a movie.

Theater managers should immediately alert law enforcement authorities whenever they suspect prohibited activity is taking place. Do not assume that a cell phone or digital camera is being used to take still photographs and not a full-length video recording. Let the proper authorities determine what laws may have been violated and what enforcement action should be taken.

Theater management should determine whether a theater employee or any other competent authority is empowered to confiscate recording devices, interrupt or interfere with the camcording, and/or ask the patron to leave the auditorium.

Even better, the MPAA reminds theaters that they should tell employees about their “TAKE ACTION! REWARD,” in which employees who capture an evil pirate in action get a whopping $500. In order to get the award, one of the requirements is “immediate notification to the police.” The theaters have to have posters, like the one above, on display if they want their employees to get the cash, so expect to see that kind of crap in theaters everywhere. And expect that employees seeking to cash in on that TAKE ACTION! REWARD to be calling the cops all the freaking time, because some kid raises his iPhone to take a quick picture of his buddies or something cool on screen.

Could the MPAA really be so out of touch and so completely oblivious that they think this is a good idea? Do they not employ anyone who has spent any time around teens and folks in their 20s? Do they honestly think that most police officers don’t have better things to do than rush to the local theater every 15 minutes because some employee is trying to get his $500 and the way to do that is to turn in the kids having fun and trying to share the experience (not the movie itself)? And, most importantly, does no one at the MPAA think that maybe, just maybe, turning theater employees into complete assholes will make fewer people want to go see movies?

Of course they don’t. That’s because the MPAA is made up of lawyers, like this guy, who are obsessed with one thing, and one thing only: “evil pirates who must be stopped.” It really seems like when the movie industry does well, it’s in spite of the MPAA. What a disastrous organization, working against the industry’s actual interests.

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Comments on “The MPAA's Plan To Piss Off Young Moviegoers And Make Them Less Interested In Going To Theaters”

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177 Comments
silverscarcat (profile) says:

Re: Re: Re:

The only criminals I see are the MPAA and RIAA for suing dead people, grandmothers, little kids, broke college students, printers for hundreds of thousands of dollars.

Maybe you should take a look at some history at what a great man said many, many years before you were even a thought in your grandfather’s mind.

“I am so sensible, Sir, of the kindness with which the House has listened to me, that I will not detain you longer. I will only say this, that if the measure before us should pass, and should produce one tenth part of the evil which it is calculated to produce, and which I fully expect it to produce, there will soon be a remedy, though of a very objectionable kind. Just as the absurd acts which prohibited the sale of game were virtually repealed by the poacher, just as many absurd revenue acts have been virtually repealed by the smuggler, so will this law be virtually repealed by piratical booksellers. At present the holder of copyright has the public feeling on his side. Those who invade copyright are regarded as knaves who take the bread out of the mouths of deserving men. Everybody is well pleased to see them restrained by the law, and compelled to refund their ill-gotten gains. No tradesmen of good repute will have anything to do with such disgraceful transactions. Pass this law: and that feeling is at an end. Men very different from the present race of piratical booksellers will soon infringe this intolerable monopoly. Great masses of capital will be constantly employed in the violation of the law. Every art will be employed to evade legal pursuit; and the whole nation will be in the plot. On which side indeed should the public sympathy be when the question is whether some book as popular as Robinson Crusoe, or the Pilgrims Progress, shall be in every cottage, or whether it shall be confined to the libraries of the rich, for the advantage of the greatgrandson of a bookseller who, a hundred years before, drove a hard bargain for the copyright with the author when in great distress? Remember too that, when once it ceases to be considered as wrong and discreditable to invade literary property, no person can say where the invasion will stop. The public seldom make nice distinctions. The wholesome copyright which now exists will share in the disgrace and danger of the new copyright which you are about to create. And you will find that, in attempting to impose unreasonable restraints on the reprinting of the words of the dead, you have, to a great extent, annulled those restraints which now prevent men from pillaging and defrauding the living. If I saw, Sir any probability that this bill could be so amended in the Committee that my objections might be removed I would not divide the House in this stage. But I am so fully convinced that no alteration which would not seem insupportable to my honorable and learned friend, could render his measure supportable to me, that I must move, though with regret, that this bill be read a second time this day six months.”

– Thomas Babington Macaulay Speechs to House of Commons
on 5 Feb. 1841 Opposing Proposed Life + 60 Year Copyright Term

Rikuo (profile) says:

Re: Re: Re:

Please tell me why, every time I play my Battlestar Galactica Blu-rays (I’ve bought the series twice now, and only bought it after watching files a friend gave to me after downloading from the internet, for your information), I get the FBI warning (which is weird considering I’m not in the US and the back of the cases are littered with words like Sold in the EU, FACT, the BBFC rating etc). Why is it I, the legal purchaser, should be subjected to this warning?

Anonymous Coward says:

Re: Re: Re: Re:

Why is it I, the legal purchaser, should be subjected to this warning?

Well,.. they can only have the warning shown of legal copies, because those dammed pirates remove it from pirated copies. Therefore It must be to make work for the pirates by giving them something to do before posting a copy.
As to why the FBI warning, they want US law to apply to the whole world.
/sarc

Anonymous Coward says:

Re: And this is why...

Silverscarcat, you are not alone in this refusing to go to the theater anymore.

I quit buying music when the entertainment companies went to sue em all. I went to buying movies instead. When the entertainment companies started it too, I dropped going to the theater and buying movies too.

I want not one penny of my money to go to these greedy assholes.

btr1701 (profile) says:

Re: Re:

What they should be doing is make talking on
> the phone illegal. I’m tired of nearly getting
> into fights when I have to clearly tell these
> people to Get. Off. The. Phone.

Yeah, my local theater chain in L.A. (Arclight) doesn’t bother with any of this heavy-handed MPAA propaganda. Their only concern when it comes to electronic devices in the theater is that they remain off so that the rest of us aren’t disturbed by the rude assholes who feel the need to text their way through a 2-hour film.

They have a pretty strict zero tolerance policy for it (one of the few instances where a zero tolerance policy makes sense) and I’ve seen them kick entire groups of people out of the movie mid-film because they wouldn’t stop lighting up those little screens in the faces of everyone behind them.

They also prohibit infants in any film of any rating and they have special 21+ screenings every night for the more popular films where the minimum age is 21, regardless of the rating of the film, for those of us who prefer not to share a theater with hordes of giggling teenage girls and small children.

I give them all of my business.

Wally (profile) says:

While texting and talking is quite rude…it’s a general rule that theaters kick out people who do those things by policy…

Yet, the MPAA wants to make sure that if kids do this, theaters should call the police to have them arrested as quickly as possible.

This…this is a clear overreach…I don’t think any theater would ever comply to that…

btr1701 (profile) says:

Re: Re: Re: Re:

And for that they and the police should be
> sued and massively.

Why? If it’s a criminal offense in that state, then the police are legitimately responding to a crime in progress.

I don’t agree with such laws and think it’s ridiculous for states to criminalize this sort of thing, but if the law is legitimately passed by the legislature, then there’s no legal basis for suing the police for enforcing it.

RonKaminsky (profile) says:

Re: Re: Re:3 Easy target for civil disobedience

Someone should start a civil disobedience campaign where at every showing of every movie, one or more people hold up their switched-off or screen-blackened-not-recording phones as if they were recording. I think the cops would get very, very sick of coming to investigate for no reason, and the movie theater owners might actually figure out that the “enforcement” loses them customers.

I also wonder how this could be enforced in Canada — if copying for fair use is a consumer right, there, then if someone records, say, 20 seconds of a movie, I don’t see how they could be prosecuted.

any moose cow word says:

Re: Re: Re:4 Re:

No, you said, “if the law is legitimately passed by the legislature, then there’s no legal basis for suing the police for enforcing it.”

The police can certainly try to enforce a law, even one that is unconstitutional. And you can certainly challenge the legitimacy of a law, even if you’ve been arrested. And of course, there’s always the matter of how the law is enforced. You can always sue the police for violations such as unlawful use force, even if the basis for the arrest itself was legal. That’s up for a judge to decide. I never implied otherwise.

Anyway, my point was about whether laws that were passed by a corrupt legislature, against the best interest of the public, are legitimate.

Anonymous Coward says:

Do they honestly think that most police officers don’t have better things to do than rush to the local theater every 15 minutes because some employee is trying to get his $500 and the way to do that is to turn in the kids having fun and trying to share the experience

Does the MPAA think people will keep going to the theatres if they are disturbed every 15 minutess by the police rushing in?

Anonymous Coward says:

To quote a famous lawyer, the MPAA can kindly “snort my taint”.

I don’t give a shit about this, honestly – smartphones in movie theaters give off light and really CAN be annoying – but their heavyhanded overreactions are terrible. And the minute-long “DON’T PIRATE THIS MOVIE. PIRATING MOVIES IS A CRIME” message at the beginning of legally-purchased movies is just fucking stupid as hell. Every time I see one I’m very, very tempted to pirate the movie that I already own so I don’t have to sit through that unskippable bullshit every time I want to watch it.

Fuck you, MPAA.

John Fenderson (profile) says:

Re: Re:

And the minute-long “DON’T PIRATE THIS MOVIE. PIRATING MOVIES IS A CRIME” message at the beginning of legally-purchased movies is just fucking stupid as hell.

Back when I used to buy movies, I would rip them as soon as I got them specifically to get rid of all that crap. It works like a charm, and as a bonus you don’t have to worry about losing or damaging the expensive DVD you bought. I recommend the practice fully.

LVDave (profile) says:

Re: Re: Re:

Of the VERY VERY few movies I care to see, namely movies of the Starwars/Startrek/MenInBlack/JamesBond genre, which I DO NOT see in a theater, rather wait till they appear at Redbox, then rent and rip it to my Plex media server, and return the DVD, THEN watch the movie at home.. No screaming kids/yakkers/texters bothering me… I haven’t been in a movie theater since about 2005, and seriously doubt I ever will again.. FU MPAA!!

Oblate (profile) says:

Re: Re: Re:2 But MANY older people will return if this actually works.

I can vouch for this. About half the bootleg movies I buy have Masnick standing up right in front of the camera at some point.

Oddly, about 10% of the bootleg movies I buy have Masnick standing up in front of someone not filming and then getting thrown out of the theater. He should probably stop doing this.

PaulT (profile) says:

Re: Re: Re: But MANY older people will return if this actually works.

“I want to now go to the pictures so I can stand up in front of the freeloading thief’s who think they have a right to take what they like”

Ah, so YOU’RE the asshole who keeps standing up in front of the screen and blocking my view when I’m trying to watch it after legally purchasing my ticket in that theatre! I want my refund, you ignorant ass 😉

out_of_the_blue says:

Re: Re: But MANY older people will return if this actually works.

@ “Rikuo” Also, back to defending the corporations I see. I thought you wanted to tax the rich?


I’m defending the producers whose content you so desperately want to consume that you’ll commit crimes in order to do it. You’re addicted to their products. They’d starve if had to rely on me, so I’m totally consistent.

My proposed tax policy (which is really return to what worked in previous good times: in the 60’s, US rates went up to 90%) is to prevent them from grifting off more than reasonable and thereby prevent them from getting too much power, as is the case NOW.


Where Mike “supports copyright” but always overlooks or excuses piracy.

07:33:23[i-090-5]

Anonymous Coward says:

Re: Re: Re: But MANY older people will return if this actually works.

_______________________________________________________________________________________________ _____
Lines….
_______________________________________________________________________________________________ _____
Lots of lines…
_______________________________________________________________________________________________ _____
Why?

80085

Rikuo (profile) says:

Re: Re: Re: But MANY older people will return if this actually works.

“I’m defending the producers whose content you so desperately want to consume that you’ll commit crimes in order to do it. You’re addicted to their products.”

Actually, stuff by Hollywood? I rarely if ever watch it, legally or illegally anymore. I’ve been to the cinema either two or three times this year and have not pirated a single US movie. So good job there on judging me a criminal without any evidence.
Also, for someone who’s screaming about corporations having too much power…all this copyright expansion does nothing more than give them exactly that. Why defend it? Why defend corporations being allowed to call the police simply because I held up my phone?

“My proposed tax policy (which is really return to what worked in previous good times: in the 60’s, US rates went up to 90%)”
http://qz.com/74271/income-tax-rates-since-1913/
Click $10 million and you will indeed get 90% rates in the 60’s.
Congrats, you actually said something truthful. That is actually a first for you.

John Fenderson (profile) says:

Re: Re: Re:4 But MANY older people will return if this actually works.

The 2009 Star trek movie was so horrible that it actually made me angry while I was watching it, so I passed on Into Darkness on the theory that it certainly wasn’t going to be any better. based on what my friends had to say about it, I made a very good call.

Rikuo (profile) says:

Re: Re: Re:5 But MANY older people will return if this actually works.

You’re right. It was downright insulting in my opinion. An attempt to recreate Wrath of Khan but without any of the Shakespearean drama, plus Spock apparently only goes ape-shit when Kirk is dead (but not when his planet and his mother died in the last movie…no, targeting Kirk is when you’ve gone too far).
That and hiding the Enterprise underwater at the start of the movie. Dumb move that was made only so we could see a “cool” Enterprise rising out of the water shot.

JEDIDIAH says:

Re: Re: Re:4 But MANY older people will return if this actually works.

Projector!

I’ve seen both the new Trek and Iron Man on my home setup and no one felt deprived. Still waiting for Man of Steel though. That bit (the wait) is a bit annoying but not terminally so.

Comfy seats. Cheap eats. Conveniently placed bathroom. I can sit anywhere I want and as close as I want to the screen.

Anonymous Coward says:

Re: Re: Re:4 But MANY older people will return if this actually works.

I saw “Ender’s Game” a couple of weeks ago. Good movie.
Going to movies is something I enjoy. $5.00 (or $6.50) 2-D or $8.50 3-D isn’t really much to spend for an entertaining afternoon (and I smuggle my own refreshments in).
I spent $11.50 to see “The Wizard Of Oz” in Imax 3-D and it was worth every penny. Although I have the DVD of “Wizard…”, I wasn’t about to pass up my chance to see it on the big screen (REALLY big screen), and in 3-D to boot.

PaulT (profile) says:

Re: Re: Re:4 But MANY older people will return if this actually works.

Funny, you’ve just named 3 films I had thought about going to see, but due to various reasons didn’t make it to see at the cinema. I’ll wait.

Discounting film festivals (it would be cheating to count the times I see 22 movies in 5 days!), I’ve been to the cinema about 5 times this year. Off the top of my head – Pacific Rim, The Wolverine, World War Z, the Spanish horror/comedy Las Brujas De Zugarramurdi and Gravity.

Funny thing is though, I only watched the Hollywood stuff due to the relative lack of choice in my area and because I wanted to chill at the cinema in walking distance from my office when I finished work. If there had been a new independent movie available, I may well have seen that instead. On DVD, I’m far more likely to pick up copies of the new Arrow Video or Blue Underground release than a new blockbuster. Half the newer movies I watch are what happen to be on Netflix, and if movies don’t make it there I usually don’t bother.

That’s really Hollywood’s biggest problem. Given the choice, people will often choose something else. As you’ve confirmed – just because people are buying their product, it doesn’t mean they’re actually enjoying it. I hope you take your poor experiences and put the money you would spend on the next overblown crappy sequel into viewing an original or independent movie at the cinema rather than not go there at all, however. If that’s possible, that’s the best way to say you’re not happy with their product.

PaulT (profile) says:

Re: Re: Re: But MANY older people will return if this actually works.

“I’m defending the producers whose content you so desperately want to consume that you’ll commit crimes in order to do it.”

No you’re not. You’ve admitted many times you’re only interested in defending $100+ million movies. You don’t give a crap about independent non-corporate product. You’ve said this over and over.

“You’re addicted to their products.”

Here’s a hint: if your arguments depend on claimed intimate knowledge of the tastes of someone you’re never met, your argument is a lie. Stop lying.

“They’d starve if had to rely on me”

So either you’re intent on defending corporations whose product you don’t care for, or you’re admitting to only using free sources to consume their product. Interesting philosophy either way.

Chronno S. Trigger (profile) says:

Re: Re: Re: But MANY older people will return if this actually works.

“if the makers of the movies did not make them because of this theft, you would have nothing to steal.

Then you’d be up shit creek…”

Prove it. No, seriously, prove it. You’re making 3 accusations here.

1) AC is stealing movies
2) If the MPAA stops making movies the pirates will have nothing
3) If the MPAA does that, anyone will care.

So, prove it.

anonymouse says:

Re: Re: Re: But MANY older people will return if this actually works.

I am sure this whole pa-lava can be used against them though, when they start complaining about cinema attendance dropping this is a perfect example of why, not piracy, piracy does not affect cinema attendance at all as people that i know only share content that is on dvd or blu ray or any other release of high quality copies, this is when the cinemas have already aired the movies and go their very very small cut of the hundreds of millions they take in.

But damn i hate the fact that they are doing this and making the cinema experience worse(if i am ever interrupted while watching a movie by them taking someone out i will immediately request a refund and leave) they should not be driving customers away they should be encouraging people to go to the cinema, but i have this sneaking suspicion they want to force cinema attendance down to have another argument as to why they should have the power they want to kill everyone that dares to watch something they have shared with others online.I hope someone posts this to any judge that is involved in any case regarding settlement amounts, as this proves they have more than enough income they are so rich they feel they can kick people out and make the whole experience worse for everyone even those doing nothing wrong.

I love the fact that i have legally watched every movie i have ever wanted to over the past 8 years without paying anything at all. well a few times when i went to see 3d movies a few years ago but the experience was not as good as made out to be so i gave up on it and bought a 3d tv instead and now just share 3d movies if i want to watch them.

And if they want to say i am stealing , great i would love my day in court where i can tell a judge i was sharing the files not stealing them.

They have lost me as a customer, i would rather take my wife out to the theatre instead of the cinema now, or take her bowling or ice skating or any of the hundreds of other things we can do, it is rather nice as every date is a surprise, but cinemas, never again until they stop messing with people and start respecting their customers and stop being complete assholes that are so ignorant they dont even realise they are becoming irrelevant to hundreds of millions worldwide, who will never pay them for content again, and those are people that would like me have spend thousands before on collecting dvd’s or blu rays and are actively boycotting them forever.

Anonymous Coward says:

Re: But MANY older people will return if this actually works.

If those multi-billion dollar industries were doing it all RIGHT, then piracy wouldn’t be a problem would it?

____________________________________________________________________________________________________
out_of_the_blue – Techdirt’s BIGGEST fanboy! (the rest of us aren’t retarded, where we’d use terms like that)

____________________________________________________________________________________________________
And it likes lines…lots of lines…

Transmitte (profile) says:

Soapbox, bitches.

In all honesty, fuck the MPAA. They’re drunk on this mystical power they seem to think they wield.

In all other honesty, I’ve all but quit going to theaters cause I’m past tired of being taken out of the movie experience by some dumb ass knuckle dragger who is either to unwilling to let the phone go untouched for 90-120 mins cause god forbid, other things are happening they could be part of OR they’re too self involved to sit still and enjoy the entertainment they just plunked their(or their parents) cash down for.

Yay for my projector and huge wall to watch movies on, theaters are rapidly approaching dinosaur status cause of the above mentioned idiots.

out_of_the_blue says:

If childish enough to sit through the "Transformers" movie,

then undoubtedly you DO need to be firmly instructed in then common decency of NOT disturbing others, besides the law of NOT recording the movie.

Also, my bet is that if that police interrupt a few times, it’ll stop problems for much longer thereafter.

Now. MPAA doesn’t want your help advertising by recording parts of it. — So just do as they wish and don’t help them! — Similarly, IF as you claim, pirating actually helps movie industry income, then you should quit pirating! — And why are you helping out the evil MPAA with your sage advice here, Mike?


[* By the way: the asterisk in my previous was because some AC noob yesterday didn’t recognize “stoopid” as emphasis and mockage. ]

Anonymous Coward says:

Re: If childish enough to sit through the "Transformers" movie,

Also, my bet is that if that police interrupt a few times, it’ll stop problems for much longer thereafter.

Sure…when people stop coming to the theater at all…
_________________________________________________________________________________________________ ___
out_of_the_blue – Techdirt’s BIGGEST fanboy! (the rest of us aren’t retarded, where we’d use terms like that)

_______________________________________________________________________________________________ _____
And it likes lines…lots of lines…

_______________________________________________________________________________________________ _____
*No one gives a shit about your asterisk

Rikuo (profile) says:

Re: Re: If childish enough to sit through the "Transformers" movie,

Yeah, you’d think a clever theater manager would say to himself “I’ve got the guy in Seat 20-A pegged, he’s camming, BUT I don’t want to ruin the experience of the other customers who’ve forked over good money in return for an undisturbed movie. I’ll call the cops and tell them to arrive once the movie’s over. After all, the guy camming won’t leave before then, since, ya know, he wants to record the full movie”.

out_of_the_blue says:

Re: Re: If childish enough to sit through the "Transformers" movie,

@ AC: *No one gives a shit about your asterisk


Oh, you read it and responded. That’s all I can expect from YOU level zero trolls. But whether you let my comments pass without comment, or add some vulgarity, or even whether you post something on topic, you serve my purposes.

I’m trying to help Mike clean up comments on the site from vulgarity and restore Techdirt as a forum where reasonable discussion can take place. It may seem that your toxic crap is winning (easy to do short-term, but can’t hold readers), but in fact I’ve greatly suppressed vulgarity here, including not on the front page by Mike and minions. And no more bizarre off-topic sexuality by Timothy Geigner, aka Dark Helmet. I’ve also suppressed most of the recurring piratey notions. — Oh, and apparently mocked “Streisand Effect” enough that the link isn’t put up any more.

Anyway, thanks for your help, especially with the HIGHLY distracting lines.

Anonymous Coward says:

Re: Re: Re: If childish enough to sit through the "Transformers" movie,

Oh, you read it and responded.

As did you…
______________________________________________________________________________________________________
out_of_the_blue – Techdirt’s BIGGEST fanboy! (the rest of us aren’t retarded, where we’d use terms like that)

_____________________________________________________________________________________________________
And it likes lines…lots of lines…

______________________________________________________________________________________________________
*No one STILL gives a shit about your asterisk

______________________________________________________________________________________________________
And you’re giving me plenty of practice drawing my lines.

Rikuo (profile) says:

Re: Re: Re: If childish enough to sit through the "Transformers" movie,

I don’t…guys…seriously, I need help. I’ve read the above…how…how can a comment like the above exist? I am actually convinced at this point that OOTB is serious about the above, he actually believes what he wrote.
Blue…you are the single most despicable person who has ever posted on Techdirt. You have slung vulgarity like it was going out of style and have done as much as possible to dirty the comments, instead of cleaning them up. You have admitted to it many times, what with saying your trolling is just attention bait.
Suppressed piratey notions? WTF does that even mean? You haven’t suppressed anything at all. Do you actually think that people have read your comments and then stopped illegally downloading?

Anonymous Coward says:

Re: Re: Re:2 If childish enough to sit through the "Transformers" movie,

Two words – self importance.

I suspect OOTB is one of two things. First, it could be a paid shill from the MPAA. Now you might argue “who would actually pay for this level of commenting?”(read:clearly delusional, and fixated on terms like fanboy, pirate, and lines)
I’d argue that given the MPAA’s previous “strategies” it isn’t too far fetched.

Or, it really does think it’s serving a public good by what it perceives as relevant commenting.

Either way, it’s scary as hell. We can only hope that it’s commenting from a secure location surrounded by fences, guards, etc. Because if that goof’s walking the streets, we got problems.

Gwiz (profile) says:

Re: Re: Re: If childish enough to sit through the "Transformers" movie,

I’m trying to help Mike clean up comments on the site from vulgarity and restore Techdirt as a forum where reasonable discussion can take place.

Ummm…you run like a scared rabbit or hide in your ad-hom filled hidey-hole whenever anyone tries to engage you in a “reasonable discussion”, Blue.

You really need to get a grip on reality.

Gwiz (profile) says:

Re: Re: Re: If childish enough to sit through the "Transformers" movie,

Let’s do a little unscientific social experiment here:

– If you think that Blue engages in “reasonable discussions” on Techdirt please press the “Report” button on this comment.

– If you think that Blue is here to troll and disrupt with his half-baked notions and comments please press the “Insightful” button on this comment.

We are going to let the community decide what it is you actually do here Blue.

out_of_the_blue says:

Re: BECAUSE the products are irresistible to children who'll STEAL CRAP!

@ “Mark Wing,” What other industry could treat its customers like they were thieves and still expect them to buy its products?


It’s NOT a “huge disconnect”: the industry knows pretty near exactly what kind of CRAP with ‘splosions and skin to put out to attract hordes of piratey FLIES.

Anonymous Coward says:

Re: Re: BECAUSE the products are irresistible to children who'll STEAL CRAP!

So then you admit their products are crap?
_____________________________________________________________________________________________________
Finally!
_____________________________________________________________________________________________________
Must be because of my lines….
_____________________________________________________________________________________________________

80085

out_of_the_blue says:

Re: Re: Re: BECAUSE the products are irresistible to children who'll STEAL CRAP!

@ AC: “So then you admit their products are crap?”


Admit? Sonny, I’ve stated it numerous times, and yet for some reason that too upsets the kids who can’t resist the crap.

How about you uncloak and pick a screen name to stick with instead of your anonymous and un-credited sniping? I’ll give you plenty of credit.

By the way, read my recent: thanks for the lines! They sprawl across my entire browser and give Techdirt a really crappy look! … You kids always wallow in crap, even foul your own nest. Frankly, I don’t get it. Why not just try to say something of even SLIGHT substance and interest on topic, sonny?

Anonymous Coward says:

Re: Re: Re:2 BECAUSE the products are irresistible to children who'll STEAL CRAP!

How about you uncloak and pick a screen name to stick with instead of your anonymous and un-credited sniping?

As soon as YOU register a profile, fanboy, I will.
__________________________________________________________________________________________ __________
80085
Just a number…after a line.

Rikuo (profile) says:

Re: Re: Re:2 BECAUSE the products are irresistible to children who'll STEAL CRAP!

Aw jebus…the sheer idiocy of this person is unbelievable.

The lines are there to MOCK you. There wouldn’t be lines used to mock if you hadn’t started using them first. Logic, ever hear of it?

You are saying to other people to pick a screen name and use it, instead of using an anonymous account? YOU ARE USING AN ANONYMOUS ACCOUNT. Pot, meet kettle.

Anonymous Coward says:

I applaud this move

The MPAA cannot possibly die fast enough to suit me, so anything that accelerates the process is entirely welcome. I’m going to write them and encourage them to have their employees physically assault smartphone-using moviegoers, wrestling them to the ground and taking away their PiracyMachines. After all, ANYTHING in the defense of the dying industry must be done, think of the starving executives in Hollywood.

Anonymous Coward says:

the fact that it is the most popular group of people, using the most popular means to communicate is exactly why the MPAA is doing this. they are not interested in what they should be doing. they are only interested in what and who they can stop from doing everything. the annoying thing is, given what is included in TPP, there are going to be fewer people bothering with movies at all, whether it is in or out of the theatres. if there is something the MPAA or others of the entertainment industries should be doing, they wont do it and vice versa. if they are so incensed with people copying the movies while watching, then dont release them in the theaters. if they are so worried about people copying them from disks, dont sell them. if they are so worried about people downloading from legitimate sites, dont upload to them. if they are so worried about people downloading from illegal sites, THEN TOUGH FUCKING SHIT, YOU FUCKED UP ARSE HOLES!!

Anonymous Coward says:

Re: Re:

“if they are so incensed with people copying the movies while watching, then dont release them in the theaters.”

already happens, not only are they not released, they are not even made in the first place !!.

Your fucking yourselves over more than anything else, but you will brind down everyone else because of your outright greed and theft.

I guess you are just too stupid to understand that if it is not possible to get a resealable return on their investments, it is not invested. No investment, no movie, nothing to steal.

And don’t give us this bullshit that its ‘free’ anyway, or its some form of kiddie right to steal, its not.

But your screwing the makers and investors of movies, you steal the movies because you want to watch them, you must therefore see value in them. But because you are young, and a thief, you think its ok to steal, and limit the number of movies made in the first place.

you hate the MPAA but you JUST LOVE the products they produce, if you did not you would not want to steal them in the first place.

Common crims is not ok because you are young and stupid, or older and own a web site !!!.

silverscarcat (profile) says:

Re: Re: Re:

What’s being stolen?

Did you know that the biggest way for people to get interested in a movie or series they had never heard of before is through piracy?

Then they go out and shock and horror buy it.

And before you say “pirates are evil and they’ll never do that”, I point to you to the anime industry.

Anime was HEAVILY pirated in the late 80s and early 90s. Still is today.

However, because of said piracy, more people know of various series and go out to read and support the series/creator as much as possible.

One Piece, for example, has a VERY weird art style and most anime fans wouldn’t give it a second glance.

However, people pirated One Piece, found it was good, and spread the word.

Now One Piece is one of the best selling anime and manga in the world, and THE best selling anime/manga in Japan.

John Fenderson (profile) says:

Re: Re:

I don’t think they actually care much at all about piracy. I think they care about the fact that they’re losing their monopoly over the distribution channels.

“Piracy” is like their version of “terrorism”: it’s just the excuse they’re using to accomplish goals the public wouldn’t support.

Chronno S. Trigger (profile) says:

Re: Re: Re: Re:

“or losing people willing to invest millions of dollars because of the risk of losing revinue and not breaking even meaning the movies are not produced, and that money is invested elsewhere.”

Yeah, that’s why Star Wars is still in the red. Piracy back in 1977 was so bad that even today Star Wars hasn’t made back what was invested. It’s just as bad now as then. $400,000,000 is nowhere near enough money to make up for the $100,000,000 investment.

John Fenderson (profile) says:

Re: Re: Re: Re:

If they actually think that piracy prevents them form breaking even on their movies, they’re totally delusional.

But even that’s beside the point. If the major studios simply folded and stopped doing business at all, movies would still get made. In fact, since the best movies I’ve seen over the past couple of decades have mostly not been from the major studios, the best movies would still get made.

PopeyeLePoteaux says:

Re: Re: Re: Re:

Again, the “theft” red herring, please demonstrate that copying/infringement/piracyis actually theft where the original product is no longer available because it has been stolen and its missing.

“or losing people willing to invest millions of dollars because of the risk of losing revinue and not breaking even meaning the movies are not produced, and that money is invested elsewhere.”

False.

Actually, it has been shown that the unexisting “thieves” you despise so much, actually spend more on entertainment

http://stakeholders.ofcom.org.uk/binaries/research/telecoms-research/online-copyright/deep-dive.pdf

And actually, the box office records have been raising since the 80’s to date. Why is not the other way around if piracy is really a big problem?

http://www.boxofficemojo.com/yearly/?view2=domestic&view=releasedate&p=.htm

I could spend all the afternoon debunking your baseless assertions. 😉

That One Guy (profile) says:

Re: Re: Re:5 Re:

About that…

The phonorecords in question were not “stolen, converted or taken by fraud” for purposes of [section] 2314. The section’s language clearly contemplates a physical identity between the items unlawfully obtained and those eventually transported, and hence some prior physical taking of the subject goods. Since the statutorily defined property rights of a copyright holder have a character distinct from the possessory interest of the owner of simple “goods, wares, [or] merchandise,” interference with copyright does not easily equate with theft, conversion, or fraud. The infringer of a copyright does not assume physical control over the copyright nor wholly deprive its owner of its use. Infringement implicates a more complex set of property interests than does run-of-the-mill theft, conversion, or fraud.

-Dowling v. United states, Supreme court

Another funny thing, and one that further suggests the two are not in fact interchangeable, is that if copyright infringement were considered ‘stealing’, the penalties wouldn’t even be nearly as insane as they currently are. If someone steals a CD from a store, depriving the store of it, and thereby causing a verifiable lost sale, the penalty is likely to be a slap on the wrist, maybe a small fine.

Download that very same CD however, and despite the fact that the original is still in place, and can still be sold/distributed, and the fines jump to potentially hundreds of thousands, or even over a million.

Anonymous Coward says:

Re: Re: Re:3 Re:

It’s theft. Infringement is merely the process by which the theft is accomplished

This is a lie. It’s not just false, it’s not misleading, but an outright lie.

It is impossible for copyright infringement to be theft. Even actual piracy (which is selling illegal copies of intellectual property for profit, not simply making copies) is not theft. Words mean things. And “theft” means a specific action. You cannot steal something if you do not physically take it from someone else. That’s not what the word means.

If it did, then every time I viewed a commercial and chose not to buy a product I would be commiting theft. After all, by not buying it I reduced their potential profits, right? This is absurd, but that’s exactly the argument you’re trying to make.

Stealing is not a matter of profit, or even finances. I can steal an object that is worthless or close to it. If I steal from a store, I may be cutting into their profit. If I steal from a house, the owner of the house may never plan on benefiting financially from what I stole, and may not even replace the object (and therefore lose out financially).

You cannot steal an idea, or a concept, or even a performance. The original owner still possesses it, and they have lost nothing other than theoretical sales, and even then they may have lost nothing. You cannot gain from stealing…you can gain from infringement. The only possible way I can see infringement as theft is if someone came up with a truly unique idea (something nearly impossible) and you were the only person on earth to know about it besides them…and then you killed them. Maybe that’s stealing. It’s almost definitely murder.

Otherwise you are lying.

PopeyeLePoteaux says:

Re: Re: Re:5 Re:

Do you even logic?

Theft, by definition implies that the stolen object disappears, the owner does not have it anymore, when people copy a file, the original file is still there.

Only what is legally and materially OWNED can be stolen.
To OWN something you need a legal right claiming PROPERTY.

Digital files are non material “objects” that do not get destroyed when consumed (as opposed to any material object) and whose “production” does not require direct consumption of material inputs (as what economists call “services” do).

You are the moron, Darryl.

Anonymous Coward says:

They call us 'EVIL' pirates, and wonder why we embrace evil then

Even though I don’t pirate things, and aside from a few movies I got a gifts haven’t seen any other movies in years, I embrace the term ‘evil’ if this stuff is worthy of calling the police!

After all, if evil is recording 20 seconds of a movie to send to a sibling, then ‘good’ must be collecting cash for turning them in, as well as bullying others by using figures of authority (the cops and the legal system) as your own personal police force.

I also embrace the ‘evil’ people who do other things like use marijuana and other illegal drugs and go to jail for it despite not harming anyone in any way, even though just like with piracy, I never use any of those drugs, nor will I ever.

Anonymous Coward says:

Re: They call us 'EVIL' pirates, and wonder why we embrace evil then

you probably have not seen any movies in years because the good movies are not being made, as no one is willing to invest in them, because of scumbag pirates undermining the business model.

stealing moving is not harming you, or masmick, except if you think about what is not available because of this comment theft.

And that is what it is, common theft, from common people, people who cant think past their own little world.

So enjoy stealing the same old movies over and over and over again, because there will not be a lot more for you to steal. Thanks for taking away from everyone so you can be a selfish, thieving oaf.

Anonymous Coward says:

Re: Re: They call us 'EVIL' pirates, and wonder why we embrace evil then

The amount of money spent has little to do with how good a movie is. Further the stuff they are making must be making money, as they are still in business despite always reporting losses on a movie. Maybe the quality of movie’s has deteriorated because the deal with a distribution companies means that that they, rather than the production company, get to keep all the profit.

John Fenderson (profile) says:

Re: Re: Re: They call us 'EVIL' pirates, and wonder why we embrace evil then

The amount of money spent has little to do with how good a movie is

And to the extent that it does impact the quality of the movie, it tends to be inversely proportional: the bigger the budget, the lower the odds are that the movie will be excellent.

PaulT (profile) says:

Re: Re: Re:2 They call us 'EVIL' pirates, and wonder why we embrace evil then

Not to mention that these people often confuse “it made a lot of money at theatres” with “profitable”, and they confuse “it cost a lot” with “it will be successful”.

To give a couple of examples. Oz The Great And Powerful made $235 million at the box office domestically and $500 million worldwide. Highly profitable, huh? Not really. They threw $215 million at the production budget, which usually doesn’t include marketing and distribution costs, so it most likely lost money domestically. That gross box office includes the share that the theatres take for their revenue as well, so the studio won’t see a large chunk of it. Given that marketing is often the same as (if not more than) the production budget, it’s unlikely that there’s a significant profit in that movie as yet.

However, another movie this year was The Conjuring. That made $137 million in the US, $316 million worldwide. Not as successful as $500 million, the morons will have you believe. But, it cost just $20 million to produce. Even if the marketing and distribution costs were 5x its production budget, it’s probably well in profit even after taking off the share for the theatres.

Now, of course, we don’t know the real figures (for example, theatre share changes from one movie to the next), and I’m sure there will be accounting tricks for decades to pretend that none of these movies ever make a “profit”. It’s probably not entirely fair to compare these two movies in a sense as they’re very different genres and audiences. But, whichever way you slice it, throwing $215 million at a movie instead of $20 million doesn’t necessarily mean greater returns. Yet, these people seem to think that more money will always do that. They’re horrible at business.

Oh, and in terms of film quality? It’s subjective, but Oz gets 59% on Rotten Tomatoes while The Conjuring has 89%.

PaulT (profile) says:

Re: Re: They call us 'EVIL' pirates, and wonder why we embrace evil then

“you probably have not seen any movies in years because the good movies are not being made, as no one is willing to invest in them”

So, which delusion are you projecting here? There have been 593 movies released theatrically in the US so far this year (source: http://www.boxofficemojo.com/yearly/chart/?yr=2013&p=.htm), of which 26 have made over $100 million domestic gross. You must be saying one of the following things:

– That 593 isn’t “enough” by some standard
– That all 593 movies have been produced without anyone investing in them
– That all 593 movies are bad movies

Which is it? Now, I expect you to come up with some bullshit excuse to pretend that most of these movies don’t “count” by some metric, but the fact is that there have been a lot of a very good movies this year, and many movies that have been very successful (not always the same movies in both groups, of course) need a lot of explanation. That’s theatrical movies alone, not counting those that have gone straight to video/cable/netflix.

So, come on. Are you honest to address the actual points, or do you have to invent strawmen to attack because you can’t stand it when honest people call your kind out on your lies?

Anonymous Coward says:

Sounds to me like it’s time for a little organized civil disobedience. If a large group of people organized to all go see the same movie at once with the sole purpose of taking snapshots during the movie would make an interesting situation. It would also be interesting to see people repeatedly pushing this button to the point where the police became weary of responding to these sorts of petty calls.

John Fenderson (profile) says:

Re: Re: Re:

person goes to court, pays $500 (for first offense)

They’d have to be found guilty of something first. And, despite the claims, taking a picture or recording video in a theater — even of the screen — is not actually against the law.

It’s against the terms of use of the theater, which means the theater can kick you out. So long as you leave when they ask you, you’re not a lawbreaker.

Anonymous Coward says:

Re: Re: Re:

It’s not a $500 fine. It’s a bounty paid to the theatre by the MPAA. Hell, I wouldn’t be surprised if the kids working at the theatres don’t just start calling the police then telling them that the person left before the police got there to see if they can’t get them to fill out a bogus report that they can use to try to scam the money out of the MPAA.

Anonymous Coward says:

Re: Re: Re:2 Re:

You can rest assured that very few if any theatre employees (beyond a handful of token ones they will use for publicity) will actually get the money. Otherwise they will always find a reason that the particular call was not eligible for the $500 reward. Hell, they use the same technique to figure out ways to not pay the people they owe who have invested in their projects. Why would they treat theatre employees that do their bidding any different?

Mary Ann Ludwig (profile) says:

MPAA and cell phones in theaters

Do you have any idea how annoying it is to see all those little lights all around the theater? It is truly horrible to try to watch a film while kids are chattering and clicking away and flashing glowing phones all around you. Is it too much to ask that people sit quietly and watch for a couple of hours? Are they incapable of simply watching the film and responding to the action without having to tell their friends where they are and what they are doing and how the movie is, and “Oh, by the way, here are some clips from the movie you’ve just gotta see”? Come on. This isn’t about the MPAA. This is about common courtesy to other film goers who are trying to get into the film without all the interruptions caused by rude obnoxious untrained children of any age who never learned how to behave in public places.

That One Guy (profile) says:

Re: MPAA and cell phones in theaters

Are people like that annoying?

Yes, and other than the morons who do stuff like that, you’d probably be hard pressed to find anyone who didn’t think so.

However, is it ‘call the police and have them arrested‘ annoying?

Not even close, and it takes someone as stupid as the MPAA to suggest that the cops should be called for something so minor, rather than just asking the person to leave, and not only that, but offer a freakin’ bounty to encourage theater employees to call for the police.

Anonymous Coward says:

Re: MPAA and cell phones in theaters

Those little flashes of lights are how Kids have been trained .. everything is a blip now 30 seconds worth of hmmm’s then move along .. which in a way explains why people aren’t pissed off about alot of stuff now .. it happened 2 minutes ago how are they supposed to remember anything

Machin Shin (profile) says:

I can understand where your coming from that it is stupid to call the cops for pictures or short videos BUT I can’t be the only one who would be overjoyed to see someone hauled out for it.

I do not care at all about the picture or video, I do on the other hand HATE those bright screens shining in my face while I try and see a movie. I paid to enjoy a movie and your little smart phone screen is taking away from that.

(and I am one of those people in their 20s by the way)

art guerrilla (profile) says:

Re: Re:

thank you…
don’t really give a shit about people recording a few seconds of the movie, BUT inconsiderate aholes who fire up their cellyphones in the theatre are no-class, selfish, arrogant jerkwads…
they don’t deserve to be arrested, but they do deserve to be thrown out without a refund…

one major reason why i HATE going to movies…
rude children -no matter their age- is what they are…

Jaydee (profile) says:

Do Not Surrender Your Property!

Never, ever relinquish your property to any theater employee. Taking it from you by force is strong arm robbery and possibly battery. *You* should have the police arrest *them*.

That being said, the theater is private property and if they ask you to leave you should without making a scene. The police likewise cannot conficate your property unless they are arresting you, so attempt to reason with them if this case arises.

John85851 (profile) says:

Camcorded movies are not a threat

Look at it from supply and demand: if you were downloading a movie on The Pirate Bay, which would you rather have: a crappy camcorded movie with horrible audio and people coughing in the background or the HD 1080i, Dolby 7.2 version burned from a screener’s Blue-Ray?
And as uploaders quickly get “downvoted” because of their crappy camcorded copy, they’ll stop uploading. And if there’s no market for camcorded movies, why do it at all?
There we go- the “problem” of camcording movies has solved itself.

Until the MPAA cracks down on the leaks from their screeners (or leaks of the studio’s own master copy), then I don’t want to hear about the “evils” of camcording.

Rapnel (profile) says:

Theaters

If the theaters had any balls at all they would tell the MPAA to go hump a pony. Bringing the police, general audience disruptions, rewards (holy fuck), lawsuits and jail (holy triple pony assault) for something that the theater should be striving for anyway, a pleasant theater experience, is insane, no? Yes. Yes it is.

You guys are such pricks to EVERYONE that could possibly enjoy some entertainment, much less pay for some, that it is utterly astonishing that you continue to exist.

You tap the shit out of theaters and dictate what, where, when and for how long that it costs US 20.00 for a popcorn and a pepsi so they can pay rent. A theater employee could probably even lease a car if they had no other debts. Yeah, they’re paid that well, you should probably pinch another 10% points off of THEIR work.

I hate saying this but … your product deserves to be pillaged with reckless abandon. It needs to be wrested from your absolute control more than you could possibly IMAGINE. (Clearly you have no imaginations so that’s no great leap I suppose.)

MPAA/RIAA et al must die and COPYRIGHT, if for no other reason than that, demands change. Now. That should probably be dealt with. It’s clear that you don’t like how it’s being dealt with on the consumer side and the feeling appears to be mostly mutual.

And so:

We, the public, who are being savagely assaulted from all quarters, on all sides, by these (pause for effect) people (pause for slightly less effect) are right in the middle of the charge. These poeple, the middle men, whose principals lead the charge in the assault on the principles of democracy, liberty, freedoms, business, free markets, privacy, politics and justice… ladies and gentlemen, I give you Legacy Big Entertainment, Big Movies and Big Music (more pause) The Middle Men! (cheer loudly)

Versus (pause)

Team NSA! (The entire team. Back in line, DOJ. Cheeky servants.)

TONIGHT! (more pause) We bring to you a depiction of “The Inglorious Battle of Nevermore”! The first conflict in “The Great Battle of Thieves”!
TONIGHT! (yet more pause) They fight! (cheer loudly, whistle, bang on things)

They fight! (absolutely no pausing here)
To the DEATH! (cheer wildly, faint)

GLADIATORS! (pause solemnly) I SALUTE YOU! (silence, pick up smartphones and enable flashlight app, point smartphones at the sky, pause three seconds, switch smartphone app to video and record the field of battle, cheer wildly and appropriately, spittle a little, share)

(Now that’s what I call entertainment.)

Techno Disability says:

Solution to mobile/cell phones in cinemas

Turn each cinema into a giant Faraday Cage, No signal, no send, no receive, then annoying twerps may have a reason for leaving the cinema to make calls or send/receive messages leaving the rest of us who want to watch the movie to do so in relative peace.

Of course, there will still be other annoyances like popcorn throwing, seat kickers, etc. So you can’t win ’emmaul.

Lunch done, lawns calling, scale to kill.

PaulT (profile) says:

Re: Not the source of bootlegs

Probably, since that was how it was done many years ago before people simply started ripping them from closer to the source. By the time they’ve caught up with how things are actually done today, the pirates will have moved on. Like their game of whack-a-mole with the sites that provide the content, they’re always one step behind.

vadermcc says:

Who is worse?

That “$500 reward” deal has been around for years. Hasn’t seemed to had much of an effect yet.

And I fail to see how using your phone AT ALL in a theater is alright. If you NEED to check the time, or have an emergency (in which case you should leave the theater ASAP in order to focus on that and not annoy anyone), I can understand looking at your phone. Otherwise, you’re at the movies, not the fucking Grand Canyon. Turn your phone off or silence it for two hours and leave it alone.

I also fail to see how the MPAA are bigger dicks than the dicks using their phones during movies, simply for offering some (admittedly silly) advice to theaters.

ZTP says:

I already hate going to the movie theater because the experience as a whole fucking sucks dick. Overpriced ticket, usuriously overpriced “food” (and not even good food, cheap shit like popcorn, hotdogs, candy), asshole policies, sticky floors, uncomfortable seats, putting up with other people, fucking grainy ass picture (WHY?) and then you have to hope the staff are actually competent enough to show the damn movie at all! Last two movies I saw in theatres were Land of the Dead, where they started showing Herbie Fully Loaded instead, and Terminator Salvation, where the film melted near the beginning of the movie.

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