Vizio Customers Get A Pittance In Settlement Over Snooping Televisions

Legal Issues

from the watching-you,-watching-me dept

As we frequently note, most of the “smart” products you buy are anything but intelligent when it comes to your privacy and security. Whether it’s your refrigerator leaking your gmail credentials or your new webcam being hacked in mere minutes for use in massive new DDoS attacks, the so-called “smart” home is actually often dumb as nails and potentially hazardous. So-called smart-televisions have been particularly problematic, whether that has involved companies failing to encrypt sensitive data, or removing features if you refuse to have your daily viewing habits measured and monetized.

Last year Vizio joined this not-so-distinguished club when it was discovered that the company’s TVs had been spying on users for the last several years, starting back in 2014. Vizio’s $2.2 million settlement with the FTC indicates that the company at no time thought it might be a good idea to inform customers this was happening. The snooping was part of a supposed “Smart Interactivity” feature deployed in 2014 that claimed to provide users with programming recommendations, but never actually did so. Its sole purpose was to hoover up your data and help Vizio sell it, without your express consent.

Vizio was also hit with a class action lawsuit over its actions, and the finishing touches on a settlement are just getting hashed out now. Lawyers representing consumers in the case state Vizio secretly tracked and sold the usage habits of around sixteen million Vizio owners for around three years. They’re demanding a settlement of $17 million and a promise from Vizio that this won’t ever happen again:

“Under the terms of the proposed settlement, Vizio will establish a $17 million settlement fund that will deliver money directly to consumers who bought Vizio Smart TVs that were subsequently connected to the Internet between February 1, 2014 and February 6, 2017. Vizio has also stopped tracking what is displayed on its Smart TVs unless a consumer consents to this tracking after receiving a prominent notification. And Vizio will delete the remaining contested viewing data in its possession.”

What this actually means for consumers is a bit less impressive. Ars Technica took a closer look at the court filings in the case and found that consumers are likely to get all of somewhere between $13 and $31 for the inconvenience of being spied on without their permission. Lawyers will, unsurprisingly, get significantly more:

“When it?s all said and done, new court filings submitted on Thursday say each of those 16 million people will get a payout of somewhere between $13 and $31. By contrast, their lawyers will collectively earn a maximum payout of $5.6 million in fees.”

On the plus side, insiders tell Ars Technica that the $17 million being doled out is more than Vizio made from selling this data, which usually isn’t the case in other similar failures of trust (especially by cellular carriers, who’ll often be fined millions for privacy violations that potentially netted them billions). And while Vizio’s promises are good and all, many argue we need stronger public deterrents for companies that fail to respect user privacy, starting first and foremost with efforts to include privacy and security oversights in product reviews.

Filed Under: class action, privacy, smart tv, surveillance
Companies: vizio