from the but-of-course dept
We’ve covered how often DMCA notices seem to be sent improperly, taking down others people’s work, but it’s also true that we see people send DMCA notices on their own work pretty often. TorrentFreak has done a great job detailing many cases where Hollywood’s biggest and most famous studios have been issuing DMCA takedowns on their own movies, as well as their own movie promotional pages. Among the takedowns are ones from Lionsgate taking down authorized versions of a film on iTunes, Amazon, Blockbuster and Xfinity.
Then there’s 20th Century Fox trying to protect Family Guy… by issuing a takedown of the Wikipedia page about the show. Even worse? Another takedown for the show How I Met Your Mother, in which the “original work URL” listed is the CBS website for the show (which makes sense), but that very same URL is listed for takedown
Other studios seem to takedown press stories about their movies. The BBC, for example sent takedowns on a bunch of press coverage and reviews of their film “Ill Manors.”
While Sony Pictures issued a takedown supposedly about their film “The Other Guys,” but which really targeted a ton of articles… about Megaupload.
And then there are just random ones like notoriously aggressive about IP studio Summit Entertainment issuing takedowns over the movie 50/50… but including an announcement about US Energy Secretary Steven Chu delivering a keynote speech at the “50th Anniversary” of SLAC (the Stanford Linear Accelerator). Apparently, you can’t take a chance with anything that has “50” in the title. Might be the movie.
While these may be amusing to point out, they raise a much larger issue. Copyright holders like to insist that companies like Google and others can just “obviously” tell what is and what is not infringing and they should be able to magically stop piracy because of that. And yet… here we are, where the studios themselves can’t even figure it out. How the hell do they expect others to figure it out for them?